We all know that video has become an essential part of a content marketing strategy, however up to now it has always been a mystery to the novice marketer as it is perceived to be to expensive and too time consuming to do. Youtube has changed all that and now you can produce effective videos without a camera or Photoshop type programs.
The above video produced by Gary hickman takes you step by step through the process of creating a video using the free tools supplied by Youtube. A simple video can be made in about fifteen minutes.
If you have a Facebook business page and you have tried to use it to create leads or sales for your business then you will have already discovered just how confusing and tedious it is to optimise your Facebook adverts. Facebook advertising continues to prove itself to be one of the most efficient and cost effective ways to reach your target audience. The main problem is that Facebook like Google continue to change the rules which means you need to be make sure you are on top of the strategies that work as techniques stop working as quickly as you find them. Facebook is constantly rolling out advanced features on its evolving, albeit exasperating, advertising platform.
This blog I found will expose these advanced features including actionable setup instructions that will teach you to:
If you found this blog useful, go to the top or bottom of this page and sign up for more of the industry’s latest news. I continue to trawl through the internet looking for the good stuff so you dont have to. Please connect with me on Facebook, linkedin or Twitter where I share posts on internet marketing strategies and tools that will help you take your Facebook marketing to the next level.
How To Make A WordPress Website
If you have just started a business and need a website this post will become your best friend. Website designers can be hideously expensive but we all know a website is an essential part of your image. You will have heard the saying, “you don’t get a second chance to make a first impression”. when someone is interested in your service it is inevitable they will check you out online and what they find can either confirm you are the goto expert or convince your potential customer that they have just had a lucky escape.
I have found these how to make a wordpress website videos and put them into one blog so you don’t have to scour the internet trying to find the answers to some basic questions.
Create a business website step by step with no step skipped. We will be using WordPress to build your website and in just a couple of hours you will have a complete website that looks revolutionary!
Website Tour 0:00:00
What is a Responsive Theme 0:02:34
Video Overview 0:02:58
Hosting Overview 0:03:05
Domain Name Overview 0:05:50
WordPress Overview 0:04:47
Theme Overview 0:05:28
Create Website Overview 0:05:55
1. Choose Hosting & Buy Website Name
Visiting HostGator 0:06:50
Choosing a Plan 0:07:14
Registering a Domain Name 0:08:45
Entering Billing Information 0:10:19
Coupon code 35% Off Enter in ThirtyFive 0:11:13
Confirmation Email & Passwords 0:12:12
2. Installing WordPress & Setting Up Your Website
Install WordPress 0:12:37
Click QuickInstall 0:13:31
Install WordPress 0:13:48
Login To WordPress 0:17:15
Change Password 0:18:18
Disable WP super cache 19:35
Diable Plugins 0:20:26
3.Install Your Theme 0:22:22
4.Create Your Website
Delete and Add Pages
Delete Sample Page 0:24:25
Adding Your Pages 0:25:00
Add Featured Image To Homepage
Add Homepage Feature Image 0:27:39
Change Feature Image Text 0:30:55
Upload Feature Image 0:37:39
Set Feature Image To Homepage 0:38:55
Remove Slider Arrow From Featured Image 0:39:50
Finish The Homepage With All Information
Complete Homepage 0:40:30
Install Page Builder 0:41:10
Adding widgets and Rows 0:42:55
Turning Custom Homepage On 0:43:57
Adding Homepage Boxes 0:44:30
Adding Links 0:45:50
Adding Text Box 0:50:51
Add Button 0:50:59
Add Video 0:52:19
Add Divider Line 0:53:59
Photo Galley Page
Photo Gallery Page 0:55:25
Remove Sidebar 0:55:48
Add images 0:56:27
Image Pop Up With Lightbox Plugin 0:59:25
Services Page 1:01:40
Add Icons 1:02:20
Remove Sidebar 1:05:10
Change Circle Icon Color 1:05:42
Add Some Space 1:10:30
About Our Company Page
About Page 1:11:07
Create link to existing content 1:12:11
Add picture 1:12:40
Pickmonkey Collage 1:13:04
Add Facebook Widget 1:16:50
Contact Page 1:21:10
Remove Sidebar 1:21:31
Contact Text Removed 1:22:05
Page Builder 1:22:38
Blackstudio mce Plugin 1:24:25
Contact Form 1:28:36
Add divider line & change color 1:32:29
Change e-mail address for contact form 1:35:11
Organize/Create menu 1:35:48
Sub Navigation 1:37:30
Create and Integrate Logo
Create a Logo 1:38:09
Change Logo size 1:43:48
Social media Icons 1:44:40
Change Site description 1:47:33
Creating good content is only the first part of earning money online, you also need to know how to rank page 1 of Google. Being on page 1 ensures you get traffic to your website.
This video gives you step by step seo instructions and explains in plain English how to get your articles place on page 1 of Google. There is an offer at the end of the video but don’t let that stop you from going through this first quality training.
If you love this how to rank page 1 of Google video you may want to visit their offer. (I am not an affiliate and do not gain in any way if you decide to get involved) I have added this to my blog because I loved the info and wanted to share it with my friends and community.
Successful Social media management relies on having a solid strategy and using the right tools to get the job done. This website offers some great tools to help you manage your business profiles like a professional social media manager.If you just don’t have the inclination or time to run your own business profiles Gary Hickman is an industry leading social media manager who can help you turn your Facebook, LinkedIn or blog into a regular source of quality leads. Text the word gary to 60222 for a call back.
Source: Features | Reachpod
What types of industry use Instagram the most.
The 21st Century is a very visual age so Instagram is the perfect platform if you have something to view. It started off as an iOS-only app but has quickly grown to have a massive Android and web following.
Instantaneously visible, Instagram is a great way to publicise your organisation’s wares if you are selling something or doing anything that you can show off.
Instagram is a mobile app that is owned by Facebook, so anything you share on one, you can post on the other.
Statistics last year show that more than 90% of the 300 million Instagram users are under 35-years-of-age, so it’s the perfect social media platform to market clothing, entertainment and brands that focus on media.
If you want people to see your services and products, Instagram, like Pinterest, might be the perfect method for you to communicate with your audience. You can show off your images, adverts and even videos.
Early photo ads have been getting great results for some Instagram clients. For example, Ben & Jerry’s Ice Cream managed to reach 9.8 American men and women aged 18 to 35 years, in just eight days, using Instagram. That’s food for thought.
Demographics for instagram also show an urban, youthful population with 68% of users being female. Another recent report showed that one fifth of adult internet users have an Instagram account. It also showed that it is a great outlet for advertisers because Instagram has 75 million daily users and Instagram fans are 25% more likely to have above average incomes.
Instagram is like an instant shop window on the web so it’s not surprising that all of the big stores like M&S, John Lewis and Next and have an Instagram presence. In the league table of 100 users with the most followers, Instagram itself has the highest number of followers with more than 52 million; Kim Kardashian is second in ranking with more than 26 million followers and Beyoncé is just behind her with 123,000 fewer followers. If the truth be told, the majority of users with the most followers are celebrities, but Nike is 19th and FC Barcelona is 40th.
So if you don’t want to get left by your competitors, you need to start instantly using Instagram!
Picture your interests on the Internet and you come up with Pinterest – another social media platform where you can express yourself.
Pinterest is quickly growing in popularity. About 48.7million people were recorded as using Pinterest in February 2013, so if you don’t use it yet, it is time to get on board by creating your own boards.
Using Pinterest is a great way to gain interest for your brand. It’s easy to participate; you don’t have to have a way with words or a good eye when using a camera. You simply register and start creating content for your boards by pinning your favourite pictures created by other people or links to websites.
You can also use Pinterest as a virtual shop window for your business by creating boards to show off your products, services, brand or your personality! You simply upload and pin photographs or publicity shots from your own files onto boards with titles of your liking.
If you want to reach new potential clients, it’s worth knowing why people like creating these virtual mood boards.
People use Pinterest to:
Once you are up and running on this social media platform, don’t forget to interact with people who are active on Pinterest. If you offer them content that is imaginative, attractive, entertaining or helpful they will soon be interacting with you.
Why not use this free method of gaining greater exposure? The more people who see your pins, the more likely they are to like and share them and the more attention they will gain. You can also use your boards as a means of directing people to your website and so gain more traffic and increase your sales or ranking on search engines.
Think of Pinterest as another string to your social media bow, helping to increase your profile, your brand, your business on the worldwide web!